The 2015 Video Marketing Cheat Sheet

The 2015 Video Marketing Cheat Sheet

by Animoto

Did you know that there are more than 7 billion videos watched each and every day on Facebook and YouTube? One thing is clear: customers are hungry for video. Our recent survey confirms that businesses that are using video have a leg up in 2015.

Some of the highlights of our survey include the following stats:

4 times as many consumers would rather watch a video about a product than read about it.
1 in 4 consumers actually lose interest in a company if it doesn’t have video.
Customers are nearly 50% more likely to read email newsletters that include links to video.
4 in 5 consumers say a video showing how a product or service works is important.

 

video marketing infographic

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