How to Write for Email, Social Media and the Web

How to Write for Email, Social Media and the Web

Want to know the key to writing engaging copy for email, social media and the web?

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When it comes to writing effective copy for various online marketing channels, like Facebook, email, or a website, producing content and promoting it is a top priority for gaining and retaining customers, but not every marketing channel is the same.

Your writing should also accommodate each channel and the audience it attracts. But what tone of voice should you use, how many characters do you include, when should you sell, or simply converse?
This infographic answers these questions so that your content is both engaging and effective.

Copywriting Cheatsheet Infographic

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