With the majority of businesses now incorporating social media into their marketing strategy, a problem some companies find is that they end up wasting more time on these channels instead of improving efficiency. If that’s the case, you need to reconsider the time spent on them.
There are only so many hours in the day for you to get tasks done. On top of your normal work, you also have to go to meetings, schedule work, network and ensure that your online channels are up to date and that there’s a strategy in place
However, while there was a time where we struggled to make time for digital marketing, it’s now a case where we perhaps put too much time into it. Being active online is great to see, but it shouldn’t come at the expense of your other tasks. All that time dwelling on what to post, figuring out what content people will like and how it ties into your business are things that mightn’t seem significant, but quickly add up over time.
If you don’t have a proper handle on it, you can end up being constantly busy, but not being productive. If this sounds like something you experience regularly, here’s what you can do to reverse the trend.
read more at www.simplyzesty.com/